Insights

Manage Keywords

Problem Statement: Businesses need to track and analyze the right keywords to refine their SEO strategy, but without control over uploaded keywords, it’s challenging to focus on the terms that matter most to their audience. This lack of visibility can lead to missed opportunities in search trends and content optimization.

Solution: Milestone Insights now allows businesses to manage uploaded keywords, enabling personalized and targeted analysis. By focusing on the most relevant search terms, businesses can refine their SEO strategy, uncover valuable trends, and identify optimization opportunities to drive higher engagement and conversions.

Who is it for?

Milestone Insights users.

Path: Milestone Insights > Content & Relevancy > Keywords & SERPs > View Report > Manage Keywords

Local Rank Tracking

Problem Statement: Understanding which keywords drive visibility for local profiles is essential for optimizing SEO, content, and paid campaigns. Without clear insights, businesses may struggle to align their strategies with local search trends and customer behavior.

Solution: Milestone Insights now displays the keywords your local profiles appear for on search engines, providing valuable data to enhance SEO strategies, refine local content, optimize paid campaigns, and gain deeper insights into local customer behavior for better engagement and conversions.

Who is it for?

Milestone Local and Insights users.

Path: Milestone Insights > Content & Relevancy > Keywords and SERPs > Rank Tracking

Local

Social Media URLs

Problem Statement: Managing social media links across multiple platforms can be time-consuming and fragmented, making it difficult to maintain consistency and ensure accurate visibility across profiles.

Solution: Milestone Local now features a dedicated section on the Location Page to display social media URLs linked to a profile. Editing these links redirects users to the source configuration page on Milestone Presence Cloud, ensuring seamless updates. Supported channels include Facebook, Instagram, Twitter (X), YouTube, LinkedIn, Pinterest, and TripAdvisor, enabling businesses to maintain accurate and up-to-date social presence effortlessly.

Who is it for?

Milestone Local users.

Path: Milestone Local > Locations (Select Profile) > Social Media URLs (Edit)